What is GEO and why does it matter?

GEO stands for Generative Engine Optimization. It is the practice of making your site visible to AI assistants like ChatGPT, Gemini, Claude, and Perplexity. These are where a growing share of people now search for services. If your site is not structured for GEO, those assistants are unlikely to cite it. Most audit tools do not score for this. Canopy Guard does.

Answer Engine Optimization. It is the practice of structuring your content to directly answer questions. Voice search results, Google AI Overviews, and featured snippets all favor sites built for AEO. It overlaps with GEO but focuses on traditional answer engines and search result features rather than generative AI specifically.

Does scanning my site affect its performance or SEO?

No. Canopy Guard reads only publicly available information, the same data any search engine crawler sees. We do not touch your server, database, or code. Running a scan has zero impact on your site performance or rankings.

What does MITRE ATT&CK mean for my website?

MITRE ATT&CK is a globally recognized framework for understanding how attackers operate. For each security finding, Canopy Guard identifies the exposure condition associated with the relevant MITRE ATT&CK technique, so you see what the gap exposes you to along with the score. This comes from Adam's CISSP background and 20 years in cybersecurity.

What does Canopy Guard's security scan check for?

Across ten security layers, Canopy Guard checks TLS and certificates, DNS, HTTP headers, HTML vulnerabilities, and exposed paths, plus five expanded capabilities: malware and reputation scanning against Google Safe Browsing and common blacklists (reported as Clean, Flagged, or Blacklisted); an expanded footprint covering Subresource Integrity on scripts and stylesheets, Secure and HttpOnly cookie flags, full TLS cipher-suite enumeration with weak-cipher warnings, and certificate transparency log presence; expanded DNS and email depth that parses SPF mechanisms and qualifiers, reports the DMARC policy as none, quarantine, or reject, and checks registrar lock and days until expiration (flagging domains expiring within 60 days as a hijacking risk); exposed sensitive file detection for paths like /.env, /.git/config, /wp-config.php.bak, /.aws/credentials, and /admin, reporting any publicly accessible path as Critical; and Supabase anonymous exposure detection, which replays a Supabase anon key shipped in the site's own client code, read-only, against common table names and reports any table that returns live rows to an anonymous request as Critical, meaning Row Level Security is disabled or misconfigured. Every check is passive and read-only, and each finding identifies the exposure condition associated with a MITRE ATT&CK technique.

My score is low. What do I do next?

Your full report includes prioritized findings so you know what to fix first. If you want to implement the recommendations yourself, the report gives you enough to work from. If you want it done for you, book a call with Adam to talk through next steps.

How is this different from other SEO tools?

In three ways. First, few free tools score GEO. Second, each security finding identifies the exposure condition associated with a MITRE ATT&CK technique, rather than being flagged generically. Third, the person who built the tool can implement what the audit finds. You get the data, and you can hire the person who fixes it.

Is my site data private?

Yes. Canopy Guard only scans publicly available data, the same information any search engine sees. We do not store your site's private content, login credentials, or analytics. See our Privacy Policy for full details.

Do I need an account to get my full report?

No account required to run the scan. When you download your full report, basic contact information is collected so we can follow up if you have questions. That information is handled securely and never sold or shared with third parties.

How does Canopy Guard compare to hiring an SEO agency?

An agency charges a monthly retainer and often reports only on traditional SEO. Canopy Guard scores SEO, AEO, GEO, and security for free in about 30 seconds, with each finding identifying the exposure condition associated with a MITRE ATT&CK technique. When you want the work implemented, you hire Adam directly, with no retainer and no account manager in between.

What does a good overall score look like, and what should I do if mine is low?

Above 80 is strong, 50 to 80 means clear fixable gaps, and below 50 signals problems costing you visibility or trust right now. A low score tells you where to start. Your report ranks findings by impact so you fix what matters first, and you can book a call if you want help working through them.

How often should I re-scan my site?

Re-scan after any meaningful change: a redesign, new pages, a platform migration, or after applying fixes from a previous report. For an active site, a monthly scan catches regressions before they cost you traffic. The scan is free and takes about 30 seconds, so you can run it before a problem shows up in your analytics.

Which search engines and AI assistants does Canopy Guard check for?

Canopy Guard evaluates your readiness for traditional search like Google and Bing, AI answer engines like Google AI Overviews and featured snippets, and generative assistants including ChatGPT, Gemini, Claude, and Perplexity. It inspects your structured data, llms.txt, crawler access, and content structure to estimate how each of those systems can find, parse, and cite your pages.

v3.3.0 · 105 Signals

One scan,
four kinds of findings.

Most audit tools cover one area: Ahrefs covers SEO, SSL Labs covers TLS, and Mozilla Observatory covers headers. Canopy Guard covers all of them in about 30 seconds, then cross-references the results to find gaps that only show up when two areas are read together.

105

Total signals

Security signals

Features no other free tool has

15s

Scan time

✓ Full (us)✓ Full (competitor)◐ Partial✕ Not available

Feature	Canopy Guard Free	Ahrefs / SEMrush $99 to $499/mo	Google Search Console Free	Mozilla Observatory Free	SSL Labs Free	HubSpot Grader Free
Visibility
SEO Analysis	✓	✓	◐	✕	✕	◐
AEO: Answer Engine OptimizationOnly us How AI tools like ChatGPT cite your content	✓	✕	✕	✕	✕	✕
GEO: Generative Engine OptimizationOnly us How AI models chunk and retrieve your pages	✓	✕	✕	✕	✕	✕
llms.txt DetectionOnly us	✓	✕	✕	✕	✕	✕
Security: Headers
Security Header Presence	✓	✕	✕	✓	◐	◐
CSP Directive Quality Scoring Scores what the directives say as well as whether the header is present	✓	✕	✕	◐	✕	✕
CORS Misconfiguration DetectionOnly us	✓	✕	✕	✕	✕	✕
Dangerous HTTP MethodsOnly us	✓	✕	✕	✕	✕	✕
Security: TLS
Certificate Expiry Countdown Days remaining as well as valid or invalid	✓	✕	✕	✓	✓	✕
Cipher Suite Quality Detects RC4, 3DES, EXPORT, NULL ciphers	✓	✕	✕	◐	✓	✕
TLS Version Enforcement Flags TLS 1.0 / 1.1 acceptance	✓	✕	✕	✓	✓	✕
Self-Signed Certificate Check	✓	✕	✕	✕	✓	✕
Security: DNS
SPF Policy Quality ScoringOnly us Grades -all, ~all and +all differently	✓	✕	✕	✕	✕	✕
DMARC Policy Level reject vs quarantine vs none	✓	✕	✕	✓	✕	✕
CAA Record Detection	✓	✕	✕	✕	✓	✕
Subdomain Takeover DetectionOnly us	✓	✕	✕	✕	✕	✕
Security: HTML & Paths
HTML Source Security ParsingOnly us CSRF tokens, mixed content, inline scripts, comment disclosures	✓	✕	✕	✕	✕	✕
Vulnerable Library DetectionOnly us Fingerprints CDN URLs against known CVE versions	✓	✕	✕	✕	✕	✕
Sensitive File ExposureOnly us .env, .git/config, backups, source maps	✓	✕	✕	✕	✕	✕
Error Page Stack Trace CheckOnly us	✓	✕	✕	✕	✕	✕
Intelligence & Platform
Cross-Reference IntelligenceOnly us Findings that only exist in the overlap of multiple layers	✓	✕	✕	✕	✕	✕
Free, No Account Required	✓	✕	◐	✓	✓	◐
CISSP-Reviewed MethodologyOnly us	✓	✕	✕	✕	✕	✕

Competitor data based on publicly documented feature sets, June 2026.

See it for yourself.

One URL and 105 signals, with no account required.

Run Your Free Audit

Built by Adam McClarin, CISSP · Meraki is Love / Soulful Tech

One scan,four kinds of findings.

See it for yourself.

One scan,
four kinds of findings.